Sonic the Hedgehog is taking a well-deserved victory lap following the brand’s massively successful 2024, and is bringing Red Bull along for the ride. Sega, the Japanese video game giant behind ...

Update [Wed 21st May 2025, 7:55pm]: Following some teaser posts on social media earlier this week, Sega has now officially ...

Today, publisher SEGA announced a brand-new ad and fan campaign to coincide with another year of rattitude hedgehog greatness for Sonic the Hedgehog. Dubbed “Racing Around the World”, Sonic Team is ...

To celebrate the campaign’s launch, as well as the Red Bull partnership, SEGA shared a special video featuring a Red Bull rally car decked out with Sonic the Hedgehog decal. Check it out here: ...

The campaign’s kickoff starts with a partnership with Red Bull’s speed stunt driver Brandon Semenuk ... “Before I ever sat in a real race car, I was playing Sonic the Hedgehog, racing games, really ...

Hatsune Miku, Joker from Persona, Minecraft Steve and Sonic walk into a bar... er, we mean a game. While this sentence sounds like a wild punchline setup, it wi ...

CrossWorlds will launch for PlayStation 5, Xbox Series, Switch 2, PlayStation 4, Xbox One, Switch, and PC via Steam and Epic Games Store on September 25, SEGA announced. The Switch 2 ...

Formula 1 witnesses a power shift. Mclaren overtakes Red Bull in 2024 and 2025. Red Bull suspects Mclaren's car legality. They accuse Mclaren of illegal tyre cooling. Mclaren denies any wrongdoing.

We have more details about the partnership below as DreamHack Dallas takes place from May 23-25 at the Kay Bailey Hutchison Convention Cente. "We are thrilled to welcome Red Bull as the Official ...