For many advertisers and agencies, returning to TikTok this week felt a bit like remote working through a natural disaster: ...

TikTok was granted a 75-day stay of execution this week. We discuss what’s next for the social media platform, why it was ...

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AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Atmosphere TV’s business model shines a brighter spotlight on the grey area between connected TV and DOOH billboards.

Data brokers that operated in California last year need to register with the California Privacy Protection Agency by the end ...

The brand is also focusing on product R&D as a big business driver.

Kimberly-Clark didn’t hire a new CMO, and it doesn’t intend to. Plus, now airport bookstores are also ad networks.

Multiple different criminal rings around the world are orchestrating surgical phishing scams that target ad industry media ...

Retail media might not ruin retail, but the strikes are adding up. Plus, TikTok throws its support behind Trump.

Netflix's overall revenue grew 16% to $10.2 billion last year thanks to subscriber and ad revenue growth, with operating ...