Samsung calls this phone Ultra because everything is supposed to be ultra. But the regular S25 and S25 Plus have a lot of its best specs and features and cost much less.

The Galaxy S25 Ultra is expensive, but it's also good at everything, even if its cameras and battery life can't quite beat some of the best alternatives

But the savings extend beyond the Galaxy S25 phones themselves: Samsung is offering immediate savings on a range of accessories that will make Samsung fans very happy. You can get the new Galaxy Buds3 Pro for free (usually $249), the Galaxy Watch Ultra for just $240 (down from $649) or the popular Galaxy Ring for $180 (normally $399).